With nothing to do during a global pandemic but sit at home and scroll through social media, we figured a bank that serves targeted ads to help you to save your money instead of spending it might be a welcome change of pace.
Awards: Shorty Awards - best in show, media strategy; gold | D&AD - shortlisted, social | One Show - shortlisted, social
Featured: Contagious + Best Digital Ads of 2020
CW: Will Martin // CW: Johnathan Carl // CW: Sara Muchnick // AD: Katie Coward // CD: Jean Morrow